02x09 - Here's to Stu

[bunniefuu]

[thunder rumbles]

[people chattering]

- As you know,
Mark is here,

and I also wanted to introduce

our CEO and chairman,
Randy Edeker.

- I was talking to Mark,
and he's like,

"Hey, I really wanted
to come to Iowa

and premiere this movie."

- It's a movie
that I've been trying to make

for quite some time.

It's a passion project of mine,

and I'm honored
to have played Stuart Long

and bring his story
to the big screen.

[tornado sirens wailing]

- Sarah.

- Oh, we're pausing
just for a second.

- Yeah.

[rain pattering]

- If you haven't heard,
there's a tornado.

[dramatic music]

- Is it past?

- Uh, not yet.

- Do you want to go
to the basement?

♪ ♪

[tornado sirens wailing,
thunder rumbling]

[thunder rumbling]

[thunder cracks]

[spray paint can rattles]

[upbeat hip-hop music]

♪ ♪

[rain pattering,
wind blowing]

[dramatic music]

♪ ♪

Hey, you made it.
- Hi, we did.

Really good to meet you.
- Good to see you. Pleasure.

How are you? Hi. Mark.
- Hi. Maddie.

Nice to meet you.
- Mark. How are you, Maddie?

How are you?
Sit, sit.

- Well, this is not quite
what we expected.

- No.

No, no, no.
- Yeah.

- But what are you gonna do?
- Yeah.

- So we run
a young adult podcast

here in Des Moines,
and we just wanted

to figure out
why you chose "Father Stu."

- "Father Stu" chose me.

- Right.
- This is all Stu's doing.

Stu is still hard at work
right now.

- I'm so sick
of watching movies about faith

that don't have, like,

that grittiness to it,
that aren't real.

- Yeah,
this has got all the gritty.

The archbishop
was very upset initially

with the language.

- Did you ever consider
trying to clean it up

so more people could see it?

- I mean, we kind of talked
a lot about how much we push,

how much we don't push.
- Yeah.

- When movies come out
about priests,

they always end in scandal--

- Why are you guys
playing good cop, bad cop?

[laughter]

- Guys, how's the picture
and the sound?

- Perfect!
- I mean, it has to be perfect.

This is the most important film
of my career.

Hy-Vee is amazing.

They're the best partners

that anybody could ask for.

They just care so much.

They're just connected so much

to their community,
to their customers.

It's
an employee-owned business.

We did a premiere
and a screening there

because they just
really wanted to help

get the word out there,
you know,

and, you know, really
kind of be the support system.

- Cool.
Wow, look at this.

- This is how Hy-Vee does it,
right here.

See that?
Look at that.

[gentle piano music]

[crowd chattering]

♪ ♪

Wish me luck out there.

- And the one and only
Mr. Mark Wahlberg.

[cheers and applause]

♪ ♪

- Thank you.
- Wow, you guys didn't realize

you'd get a two-for-one deal
tonight, right?

A behind the scenes tour
of Hy-Vee,

plus your ticket
into the show tonight.

- You know what,
I really appreciate the love,

and thank you guys
for all the support.

And enjoy the film.

And if it touches you,
share it with somebody else.

- Thank you.

[upbeat music]

♪ ♪

- Hey, how's it going, guys?
- Hello.

- How are you?
- Nice to see you, man.

- Welcome.
Thank you for making the trip.

- The clock is ticking
for Matthew and Dakota.

They know
that technology works quickly,

so the deadline really is posed

to get this thing out there
in the marketplace while,

from
a technological standpoint,

it's still cutting edge.

- I don't wanna put you
on the spot,

but I was hoping
you would leave behind a couple

so we'd actually use them,
because the whole point--

I think the biggest thing
that we're discussing

is usability.

- So these are true prototypes.

- We already kicked off
new bottles.

They're about five weeks out.

And then we also designed
a smaller one

that would fit in a cupholder.

- The bottom line is
if Matthew and Dakota

want the participation
of Mark, Lev, and myself,

we need to have working demos,

samples of the product
that we can use.

- We should have Archie
make us a smoothie.

Seriously,
because then we'll see,

you know,
what it's really like.

- Sure.
- Okay.

- All right.

- You gotta
hold the button down.

- Oh, I see.
[blender whirring]

- Getting to my point--
[powering down]

- Whoa, that's interesting.

- Whoa.
- You just bumped it.

It turns off
when you unscrew it.

- There's barely any drip
on that.

- But don't do it so--

Well, that's good--whoa!
[whirring continues]

- [laughs]

- Let me see that one.
- That's sick.

- Whoa.
- Is that supposed to happen?

- No, that's not right.
- That's dangerous.

- We thought
we got that problem solved.

- Yeah.
- That is a bug.

- That is a--you found a bug.
- That's a problem right there.

- Yeah.
- It's a good thing.

- This was a blessing
in disguise

because it made us jam
on the brakes for a second

because we were like,
this is awesome,

we're moving forward.

But this product is not ready
to go to market,

and there needs to be much
more development done on it.

- That can never happen again.

- You know,
we're gonna have fixtures

to test
all of the safety features

and everything before
that ever leaves the door.

Customer would
never get one like that.

These are very much prototypes

that we've been beating up
to try to find failures.

- I found one.
- That is pretty crazy.

I've never had that
happen before.

- I have total confidence
that these guys

are gonna fix all the bugs

and make an incredible,
safe product,

but we have to see
a safe product

before we move forward
with anything.

- Catch you later, bud.
- Thank you, gentlemen.

- The reality is that
mistakes happen all the time

and technology
often doesn't work.

And the beautiful aspect
of technology

and almost
most business problems

is that it's not
"there was a failure,"

it's about how did you
respond to that failure.

- What did we learn today,
Dakota?

- No changing gaskets
the day before.

[laughter]

- No late,
unvalidated design changes.

[upbeat music]

♪ ♪

- Open this bag here.

- Hi, Harry.
- Hey.

Here we go.
- Let me see.

No, we've been waiting for this
for a long time.

- All right. Look.

Oh!
- Ooh.

- Wow. Hey.
- Hey.

- Hold on here.
Look at these hoodies.

- Let's feel them.

- We're really excited about
launching the women's line.

We have the right sizes.
- [gasps] Yes!

- It's gonna be great
to test the waters,

see the reaction.
- So cool.

It's so good.
- How's it feel for you?

How's the fabric feel?

- Great.
Oh, my gosh.

It's so soft inside.

- Because we wanna create
products for everybody.

- Oh, I love it.

It's so good.

- Oh, I love this.
Yes!

This--yes!
Ah!

It's the short--like the crop,
sort of.

Yes, this is so good.

Can I keep a couple of these?

- You can keep all of them.

- Thank you.

I'm keeping all this
to wear immediately.

[laughter]

So what we should do is,
we should say

we make these in bulk,
right, 500 of them,

and we say the first 500 people

to place an order
on the new women's line

over $100

gets a free Municipal...
- Gets a bag.

- Tote bag, yeah,
with their order.

- Okay, I can get that done
right now.

- Yeah.

This is so good, Harry.

Great job.

- Uh, we'll get you back,
Harry.

- So good.
- Thank you.

- All right, bye.
- All right, bye.

♪ ♪

[string music]

♪ ♪

[indistinct conversation]

- All right, give me your best


- [raspingly] Thee!

[laughter]

- We are just starting
the marketing push.

It's very exciting.

So we've got a great partner
in Sony,

and they've really
gotten behind the film.

- This is the kind of movie
that really has to be built

through word of mouth,
grassroots promotion.

- How did you keep
Mark Wahlberg under control?

Did he ad-lib some of that?

- Yes, and most
of what he ad-libbed

contained excessive amounts
of swearing, so--

[laughter]

- So Mark Wahlberg joins us

right here
in the living room today

to talk about the newest movie,
"Father Stu."

Hey, Mark, thanks so much
for making time to be with us.

- Oh, thanks for having me.
I appreciate it.

- There's a bit of profanity.

- There's, uh--there is
some colorful language, yes.

You know, this is
how people speak.

- Oh, I know.
- You have so many

faith-based movies
that are out there,

and they just get
the same audience,

and they don't really
move the needle.

- No.
- I'm excited to let you know

that my new movie,
"Father Stu,"

is a story of grit, faith,

and redemption.

This is special.
- Yeah.

- This is special.

[calm music]

♪ ♪

- I'm gonna go--
I'ma do a little IG Live.

Hello, everybody.

Big day today!

Harry, why don't you show

everybody what we have
just launched today!

- The women's stuff
hitting our site.

[building music]

♪ ♪

Let's go.
If you're just joining us,

it's very limited.
- So limited.

- Just a little sprinkle
of what's to come.

- Uh, like so, so limited.

I bet you these will be gone
in just a couple days.

- Morning, everyone.
Brought some doughnuts.

- Hey, Kim.
- Celebrate the women's launch.

- Nice. Thank you.
- Congratulations!

- Doing this women's line
is risky as hell.

If you screw up, your entry
into the women's market,

you don't just get to do it
the next month

and try over again.

- There's Kim.
Kim has champagne!

Oh!

Hey now!
- That was loud.

- All right.
- Nice. There you go.

- Whoo!
- It's a great time to launch.

In having a very small
little assortment,

it's nice, where you can,
like, test a product.

You don't have
to put too much money into it.

You don't have to, like,
bet your life on it.

And then what's great
is that we can take

that feedback
from that little test

and apply it
to when we do a bigger line.

Rhea brought up,
like, plus-sizing

and really wanting
to, like, fit everybody,

and I think that's a great goal
for us to have.

One thing
that we did talk about

was adding a XXL size,

which,
at this point in the game,

I thought maybe we would wait
a little bit longer to do it,

when we'd launch more product,

and you have
that real collection launch.

There's so many things
that we're not able to do

from the get-go.
- Mm-hmm.

That's our aspiration.
- Yeah, yeah.

- Yeah, we wanna get there.
We will get there.

- Right.
- Yeah.

- Oh, no.

- Yeah, this is really weird.

I've never seen this before.

Load file didn't work.

It's knocking off by one size,

so if somebody orders
a extra small,

it's putting a small
into the cart.

- We get ready for the launch,

and then our e-commerce
platform went down,

systemwide.

How many orders
is that affecting, you think?

- Over 90 so far.

- We had a couple hours
right at the launch

when we weren't even able
to sell anything,

and so, you don't know whether
this customer's walking away.

Are they not gonna come back?

Are they gonna be
pissed off about it?

I mean, you know,
sh*t always breaks

when you launch something.

What are the odds?

The competition is fierce,

so execution
is really critical.

[gentle music]

♪ ♪

- What's up, bud?
- Hey, how's it going, man?

- Good to see you.
How are you?

Good to see you.

♪ ♪

- So do you guys
wanna give an update?

- Did you guys sample--
did you take it with you

and use it?

- [laughs]
Well, I sampled it.

- What happened?

- There's a safety switch,

and I put in new gaskets.

The gasket was so stiff,
it held down

that safety switch.
- Held the button, yeah.

- So he turned it on,
and it wasn't on the bottle.

And it just started spinning.
- It kept going.

But, like,
this close to Lev's face.

- Really?
- Yeah.

- We do have
some design updates

we just wanna show you.

- Well, I think
we're kind of interested

in where your head's at
with this.

- Those guys are fantastic,

super smart guys,

and maybe
it'll be a big success,

but they are not ready.

Things that I am going
to really cut a check--

I'm not saying yes
unless it's something

that I absolutely
believe in 110%.

- Looking
at the actual markets,

we wanted to see
what is possible

for a high-end lifestyle good.

- We're super bullish.

My goal is to sell
a million of these things.

That's what I wanna do.

- So the first run,
you're getting 20,000 units.

- Yep.
- How quickly can you get

another 20, 50, 100?

- Well, stuff in China
has been pretty unpredictable

with supply chains.
- Yeah.

- These shortages
are not going away,

so we do wanna get running
as quickly as we can.

- When?
- Ideally, end of the month.

We do wanna get going, and--

- You got the cash
with you, Archie?

- Yeah.
- I think it's in there.

- It's right here.
- Oh, nice.

- We're not
on the same deadline.

We need a finished product,

and right now,
we don't have that product.

- We've pushed it as far
as we can push it ourselves,

is the truth of it.
- Yeah.

- We think this product
is gonna be successful,

and we wanna
put everything behind it

to kind of enable that success.

- Yeah. Yeah.

- At this moment,
if you ask me the chances

that Mark and Lev and myself
will be a part of this,

at this point in time, I would
say it's not gonna happen.

- All right, thanks, guys.
- Thanks, man. Yeah.

- Appreciate it, man.
We'll talk real soon.

See you soon.

- But the reality is,

it's completely up in the air.

It could go either way.

They have to get us
that sample.

- He's looking
for a finished good,

not a start-up.

- He's looking
for a finished good.

- Yeah, I think
we're gonna have to get

through the seed portion
of this on our own.

[percussive music]

♪ ♪

- Hey, what's up?

- What's up, buddy?

- How are you?
- How are you?

- I'm doing good.
I was just, uh, calling

to fill you in
on the women's launch today.

We went live
around 9:00 or so,

just with
the limited women's product,

and our platform went down
right at the launch.

- Oh, come on, Harry.

- But we were able
to get back online,

and it just shows that there's
massive demand for this.

- Yeah,
what were you expecting

as far as the launch?

- I thought,
if we could sell out of it

in three or four days,
that would be awesome.

- Great.
- We're probably gonna sell out

of everything in one day.

We're almost sold out, man.

- Fantastic.
- Pretty nice, right?

- That's amazing.
- They're going nuts

for what they're seeing,
and so far,

the signs are really awesome.
- All right, bud.

- We sold out of everything
in a day,

and that's a good problem
to have

'cause we sold out
so fast,

but it's also
an area of concern

because we don't have
the supply available

in a consistent level.

- Don't put a customer

through the frustration

of being sold out.

You better have it ready,

because people will try
to buy it one time,

and if it's sold out,
they may not come back.

- It's a Municipal girl,

Uh, bet.
Nice.

- It matches my nails.

[hip-hop instrumental music]

♪ ♪

- And I hear this is
a passion project for you.

- Yes.

It's reminding people
to have hope,

to reaffirm their faith,

and to be inspired
to do a little bit more

and do a little bit better
themselves.

- Dorchester.
I mean, you're from here.

This is your hometown.
What does it feel

to bring this latest film
and do this screening

right here,
where you're from?

- Uh, it's always special
being here.

It's a little bittersweet.

This is the first time
that I've been home

and not gone to see my mom,

which is always my first...

And it's the first phone call
that I ever make,

it's always the first visit
that I make when I get here,

so it's a bit bittersweet
for me,

but, you know,
in making this movie

and learning how Stu
dealt with adversity,

it's really given me

the ability to look at things
in a more positive light.

[indistinct conversation]

- This is where I saw
every film

when I was in college.

- Really?

- 'Cause I went to school
across the street,

at Emerson.

I'm really proud of what
we all achieved together,

and I'm proud of us

for all taking the risk
together.

- When will you know
it's time to leave

the bright lights in Hollywood?

- Um, sooner rather than later,
probably.

- Really?
- Yeah, but I feel like

this is starting
a new chapter for me

in that I definitely want
to focus on making more things

that will help people.

We wanted to really make
a movie to honor Father Stu,

and so, when I got
on my hands and my knees

and I prayed to be able
to make this movie,

what I wanted
to accomplish was--

I wanted to encourage people

to be the best versions
of themselves

because the world
is in shambles right now.

The only thing that's gonna
bring people closer together

is love.
How are you, buddy?

- Really good.
- People are hungry

for good, positive,
encouraging content.

It's such a difficult time
right now

with the pandemic
and social unrest

and civil unrest,
and just division.

But I can tell you,
all it takes

is one good audience
to feel inspired

and uplifted
by something,

and that word of mouth
will spread like wildfire.

- God bless you guys.
Enjoy the film.

And we'll see you soon.

All right, enjoy, guys.
God bless you.

[percussive music]

Par, par, bogey, par.

It's time to birdie this hole
and win this tournament.

Release and get left.

Get right.
Get right.

From there, it's not bad.
You can make that putt.

Abraham's in a playoff to win!

- Really?
- His first win on the tour.

Dude, this is big.

This is my partner.
My chizzle.

Gonna win this tournament.
It's his first win.

- FedEx Cup.
St. Jude's Invitational.

Oh, come on.
No, no.

Zig, zig, zig, zig,
zig, zig, zig, zig.

Zig, zig.
This is the shanker.

Shh!
You know, I've watched

every sport imaginable
with my dad

and my brothers and my family.

I've had friends,
when they come and sit down,

sh*t starts to turn
and go south,

so I make them either leave...

Zuh-zuh!

Or I put people
in the bathtub

in the bathroom.

I'm trying to do my best

to will them to win

in any way, shape, or form.

Not an easy thing to do.

Ugh!

- So dramatic.

- Haters, man.

- Man!
- Bro.

- Holy sh*t.
People are Googling

what Flecha Azul is.

Let's pray
if he can make it happen.

- [scatting]

Stay! Stay! Stay!

Oh, my God.

This is way too much stress.
Zhay!

Come on, baby.

He made it.

Yes! It's over!

It's over!

Yes!

Abraham!

A toast for his victory!

Flecha!

[epic music]

- ♪ If I was born
to be a winner ♪

♪ Then I'ma grow up
and be a go-getter ♪

♪ Blood, sweat, and tears
written in the bricks ♪

♪ It takes one in a million
abilities ♪

♪ They had to say,
if I was born to be a winner ♪

♪ Then I'ma grow up
and be a go-getter ♪

♪ Blood, sweat, and tears
written in the bricks ♪

♪ It takes one in a million
abilities ♪

♪ They had to say ♪

♪ ♪

♪ There is no quit ♪

♪ ♪